Who are Coolr?

We’re an independent social media agency and team of creatives, social experts, content publishers and change makers.

Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, Deliveroo and Samsung (to name drop a few) our aim is to be the biggest social agency in the world.

With 100% growth in 2023 the agency is growing at a rapid rate but we’re only just getting started… In 2024 we have ambitious plans for our agency and to truly become the stand-out social agency in the UK, the US and beyond.

We have a strong platform for growth and have made great strides forward – now we really want to take things to the next level.

About the role:

Coolr are looking for an incredible Strategy Lead. You will report into our director of Strategy you will help evolve our Strategy offering to a variety of exciting clients. The best way to describe this role is the 3 Ds:

Discover – Deciding what information to work with and what to ignore.

Define- Summarising discovery and adding an educated point of view.

Develop & Deliver- Working with clients and design teams to build and execute campaigns.

Technically 4 Ds 🤭

The job 💻

Every role at Coolr plays a vital part in the work we do. Here are some of the key areas of responsibility for this role:

• Research & Insights: Understand the difference between audience and platform data, market trends and be able to identify key insights to fuel creative briefs that stand out
• Campaign Strategy: Develop dynamic and innovative social media strategies that are validated wiyh insight, resonate with client goals and brand identity and can thrive in our fast-paced environment.
• Creative Collaboration: Work closely with our talented Studios team of creatives and producers to ensure every concept is in line with the strategic direction
• Senior Client Management: Build strong, proactive relationships with clients, sharing innovative ideas and keeping them in the loop on progress.
• Performance Optimization: Analyse campaign data in real-time to gauge effectiveness and make quick adjustments for maximum impact.
• Trend Awareness: Stay ahead of the curve on social media and marketing trends to keep our work fresh and relevant.
• Workshop Facilitation: Lead brainstorming sessions that inspire creativity and unite the team around strategic goals.
• Agility: Be ready to pivot strategies on the fly based on industry shifts or client feedback.
• Quality Assurance: Uphold high creative standards and collaborate to elevate concepts across all projects.
• Mentorship: Guide and inspire team members in developing their strategic thinking and understanding of audience insights.

What we are looking for 👀

Whilst we appreciate, you’re not just your CV and skills are transferable, these are some of the skills and experiences we think would set you up for success in this role:

• Strategic Expertise: 6+ years and a proven track record in developing successful social media strategies, ideally within a creative or social agency.
• Client Management: Strong experience managing senior client relationships and presenting innovative solutions.
• Audience Insights: Ability to analyse audience data and market trends to inform decisions.
• Project Leadership: Experience leading strategic projects autonomously, and mentoring junior staff.
• Creative Collaboration: History of working closely with creative teams to align strategies with campaign concepts.
• Performance Analysis: Familiarity with measuring campaign effectiveness and making data-driven recommendations.
• Adaptability: Experience in fast-paced environments, handling multiple projects with flexibility.
  

A Coolr Offer

We appreciate all the hard work that our teams deliver every day so here are some of the benefits and perk you get whilst working at Coolr.

💰 A benchmarked salary reflective of your experience and in line with our salary bandings.

🤸‍♀ Flexible Hybrid working. We work 3 days in the office and 2 from home, there are no mandatory days so you manage your diary to work with your lifestyle.

🌴 25 days annual leave

🌎 Two weeks work from anywhere 

🎉 Birthday Day off – an extra day to celebrate your big day

💆 Wellbeing Day off – another extra day with a £50 voucher to spend on anything you want to support your wellbeing!

🍪 Free breakfast, snacks and drinks in the office.

➕ Private Healthcare cover, Cycle to work scheme, Tech scheme + more

♣ Coolr weekly socials. We get together every week to connect as a team, we also have a Book Club, Social Club & more to come.

Coolr Culture:

We are one team. Regardless of what you work on at the agency, we will help and support each other on everything. The goal is to turn our clients into rockstars by creating ground-breaking, award-winning and impactful campaigns for them. The team culture is to push out of our comfort zones to strive for excellence whilst allowing everyone to embrace their true selves and tap into their potential.

Coolr DE&I 🌎

Our approach to DE&I at Coolr is simple: create a safe and inclusive environment for people to be authentically themselves. By embracing this culture, it gives space to people to be more creative, innovative, and successful which will drive us in our mission of becoming the world’s best social media agency. Whilst we are proud of our current position and the work we do to support a thriving and diverse workplace, we always know we can do more to not only create change here at Coolr, but in our industry as a whole.