Who are Coolr?

We’re an independent social media agency and team of creatives, social experts, content publishers and change makers. Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, Deliveroo and Compare the Market (to name drop a few) our aim is to be the biggest social agency in the world.

The agency is growing at a rapid rate, but we’re only just getting started. In 2026, we have ambitious plans to truly become the stand-out social agency in the UK, the US, and beyond. We have a strong platform for growth and have made great strides forward – now we really want to take things to the next level.

About the role:

We’re looking for a Director of Influencer to define, build and scale a market-leading influencer and creator offering at Coolr.

This is a transformational leadership role with a clear commercial mandate: to drive year-on-year growth of the influencer division, elevate our positioning in the market and establish Coolr as a category leader in creator marketing. We are playing in the space, and produce some best-in-class work, this is about accelerating that and putting up on the influencer map.

You will own the vision, proposition and growth strategy for influencer at Coolr, bringing external relationships, identifying new revenue opportunities and turning influencer into a core driver of agency growth.

With a strong Head of Influencer and team in place to lead day-to-day delivery, your focus will be on direction, demand and scale: shaping the future of our offering, unlocking new business and raising the ambition of what influencer can deliver for clients.

The job 💻

• Own and drive the commercial growth of Coolr’s influencer and creator offering, with clear accountability for revenue and YoY expansion.

• Define and evolve a compelling market proposition for influencer at Coolr, ensuring we stand apart from competitors and lead the category.

• Build and leverage senior relationships across brands, platforms, talent and partners to unlock new opportunities and bring business into the agency.

• Act as a senior figure in new business, leading influencer-led pitches, opening doors and converting opportunities into long-term partnerships.

• Identify and develop new revenue streams, from always-on creator programmes to partnerships and campaign led influencer work.

• Set the vision and strategic direction for influencer, ensuring it is embedded across the agency and central to our broader social offering.

• Partner with Strategy, Studios, C&C and Client Services to ensure influencer is a growth lever, not a siloed team.

• Raise the ambition and quality of our work by defining what best-in-class creator marketing looks like at Coolr.

• Support and empower the Head of Influencer and wider team, ensuring strong delivery while you focus on scaling the function.

• Act as a thought leader externally, representing Coolr in the industry and contributing to our reputation as a leader in social and creator marketing.

What we are looking for 👀

• Proven experience in a senior influencer & creator marketing role with clear responsibility for growth and revenue.

• A strong track record of winning business, building partnerships and developing client relationships

• An established network across brands, creators, platforms and the wider influencer ecosystem, with the ability to bring opportunities with you.

• A clear and confident POV on where creator marketing is heading and how agencies can lead that evolution.

• Commercially sharp, with experience building scalable offerings, retainers and long-term programmes.

• Comfortable operating at C-suite & senior client level, able to influence, challenge and sell.

• Entrepreneurial mindset, motivated by building something high-growth and category-defining.

A Coolr Offer

We appreciate all the hard work that our teams deliver every day so here are some of the benefits and perk you get whilst working at Coolr.

💰 A benchmarked salary reflective of your experience and in line with our salary bandings.

🏢 Hybrid working. We work 3 days in the office and 2 from home

🌴 25 days annual leave

🌎 Two weeks work from anywhere 

🎉 Birthday Day off – an extra day to celebrate your big day

💆 Wellbeing Day off – another extra day with a £50 voucher to spend on anything you want to support your wellbeing!

🍪 Free breakfast, snacks and drinks in the office.

➕ Private Healthcare cover, Cycle to work scheme, Tech scheme + more

♣ Coolr weekly socials. We get together every week to connect as a team, we also have a Book Club, Social Club & more to come.

🐾 Dog friendly office 

Coolr Culture:

We are one team. Regardless of what you work on at the agency, we will help and support each other on everything. The goal is to turn our clients into rockstars by creating ground-breaking, award-winning and impactful campaigns for them. The team culture is to push out of our comfort zones to strive for excellence whilst allowing everyone to embrace their true selves and tap into their potential.

Coolr DE&I 🌎

Our approach to DE&I at Coolr is simple: create a safe and inclusive environment for people to be authentically themselves. By embracing this culture, it gives space to people to be more creative, innovative, and successful which will drive us in our mission of becoming the world’s best social media agency. Whilst we are proud of our current position and the work we do to support a thriving and diverse workplace, we always know we can do more to not only create change here at Coolr, but in our industry as a whole.